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Finding Help for Your Location or Relocation Project

“There is no such thing as a perfect community, an ideal city, or a matchless region. But there are optimal locations that meet your current and future needs. Identifying them requires an organized, unbiased approach.” – Joseph Vranich.

A site selection project that identifies a new location for expanding, relocating or consolidating facilities is a relatively infrequent event that requires a skill set not usually found among internal staffs.

Because you’ve got a company to run, you can free your time by relying on an impartial expert to help in ways that are tailored to meet your requirements. Here, in general, is how the process works regardless of the industry you are in:

The Three Phases of a Location Project

Phase I – Assessment, Outreach & Data Collection:

In confidence, we will work with you to understand your business issues, clarify strategy, and focus on you and your employees’ lifestyle concerns. Conversations will focus on operational goals, the nature of the business and personal preferences of the participants. After a “broad-brush” list of candidate communities emerges, we will reach out to them with Requests for Information or Requests for Proposals containing the factors that are important to you. Economic Development agencies know us as location experts and will provide thorough responses to our inquiries.

Since you are being represented by a consultant, all inquiries will be done on an anonymous basis. Using a code name for your project allows work to proceed without unnecessarily alarming employees and keeps you from being subjected to countless sales pitches from communities that want you to locate there. And anonymity reduces the risk of premature inquiries from the news media, labor union leaders and public officials.

When results are in and evaluated, a comprehensive report will be provided to you that identifies the most promising locations that warrant further consideration.

Phase II – Selecting Semi-Finalist Communities:

That report will provide information based on your concerns be they workforce availability, facility costs, utility rates, logistics, taxes and fees, the regulatory environment, potential economic incentives and whatever else is important to your company.

Quality-of-life factors will include the cost of living, cost of housing, quality of local schools, extent of airline service, individual tax rates, crime, and other aspects that affect employees, including a summary of cultural, entertainment and sports options.

Together we will evaluate all that information and identify your preferred communities, which will become semi-finalists. Next, deeper data gathering will occur as necessary to determine finalist candidates. All continuing inquiries remain anonymous even through this stage.

Phase III – Finalist Locations / Due Diligence:

Typically, three finalists are identified. First-hand impressions are gathered through field visits, speaking with local business leaders (in non-competing companies), workforce experts, and state and local officials.

The site decision is narrowed to pinpointed areas or specific buildings or sites. You may tour available land ready for construction, appropriate buildings available for lease and visit residential neighborhoods with a real estate agent as your guide.

If your company will qualify for economic incentives, the negotiating process (which has already started) will become more formalized. Even through this phase, your company’s identity can remain confidential through continued use of your project code. But there are exceptions. Some State laws require that they know your identity at this stage. At this point, we have them sign Non-Disclosure Agreements.

After all is said and done, the final decision is yours to make. You can find some satisfaction knowing that you are doing so based on a significant amount of credible information.

‘The hardest part is getting started’

We hear that all the time. Questions like “Should we stay or should we go?” can be resolved through coaching, which is proven to help people make sound personal and business decisions. In fact, Joe has been known as “The Business Relocation Coach.” All in all, Joe will help you clarify priorities and do so without trying to persuade you to proceed with a location project.

For a no-cost, no-obligation conversation with Joe, call him at 800-508-5138 or if you’d rather you can complete and send the Contact Us form.

For more information about Joe, see his LinkedIn page, his bio and his blog.